The Canada international departed Turin on transfer deadline morning bound for the Spanish capital, where Diego Simeone's Atlético have agreed to take him on loan through 30 June 2027 without paying a fee.
Should Atletico Madrid wish to sign David permanently at the end of the loan, the option is set at €25 million, payable across four instalments, according to Juventus's official statement confirming the move.
David arrived in Turin last summer on a free transfer following his release from Lille, where he had established himself as one of Ligue 1's most reliable finishers. His season in Serie A never matched those expectations, and he managed 46 appearances for Juventus in all competitions, scoring eight goals, with a difficult display against Parma at the weekend among the low points that hastened his departure.
The move works financially for Juventus as much as it does athletically. David had been earning close to €6 million net per season plus bonuses in Turin, and his exit frees up both wage space and a squad slot for Nick Woltemade, who arrives on loan from Newcastle United to take his place in attack. Juventus will pay a loan fee of around five million euros for the German forward, whose salary is expected to sit lower than David's had been.
For David, the switch to Atlético represents a chance to rebuild his reputation under a coach known for extracting the best from strikers who have struggled elsewhere, in a Liga environment that may suit his movement and finishing more readily than Serie A did across his one season in Italy.
David had come close to joining Napoli 12 months ago, with talks between the clubs advancing significantly before Antonio Conte opted for a different profile of forward, clearing the way for his eventual switch to Juventus instead.
That near-miss now looks like a pivotal moment in his career, given how his time in Turin ultimately unfolded, and Atlético will hope the 26-year-old can rediscover the form that made him one of the most sought-after forwards in Europe before his move to Serie A.