The 20-year-old winger joined Everton on loan in January, with the option to make the move permanent built into the agreement but not disclosed publicly as a fixed figure. Sources told the Daily Mail at the time of the loan that the fee was flexible, dependent on variables including appearances — and that flexible structure now stands at approximately £25 million.
George made 11 Premier League appearances for Everton in the second half of the season but started only once, with no goals or assists to his name in royal blue. The numbers represent a modest return, though Moyes spoke warmly of the player's attitude before the summer.
"We've enjoyed having Tyrique here, he's been an excellent boy and his work-rate and everything has been excellent, so we're happy with him."
George himself wants regular first-team football and is prepared to leave Chelsea permanently to get it, regardless of which club provides the opportunity.
The situation at Chelsea has changed materially since the loan was arranged. Xabi Alonso has been appointed as the club's new manager, and the futures of several young players are being reassessed as part of that transition. Chelsea declined to comment when contacted about George's situation.
There is precedent for deals involving George falling through. Last summer, Chelsea agreed a £22 million sale to Fulham that collapsed on deadline day because it was contingent on other transfers at Craven Cottage going through. Newcastle United have been mentioned as a club ready to enter the picture for George should Everton step back or fail to agree a reduced fee with Chelsea.
Everton's financial planning for the summer carries an additional complication. The club has been ordered to pay Burnley £35 million in PSR-related compensation — a ruling Everton are appealing, but one that adds uncertainty to the scale of their summer spending.
Everton have time. They do not have unlimited time. And George, for his part, is not waiting indefinitely either.