According to Matteo Moretto, the Juventus ownership has considered Elkann as a potential replacement should Ferrero leave his position. Her name has been circulating around the club for several months, but the possibility has resurfaced as speculation over a possible change at board level grows.
Elkann would bring a direct connection to the family that has been associated with Juventus for more than a century. The younger sister of John and Lapo Elkann and granddaughter of Gianni Agnelli, she is part of the wider Agnelli-Elkann family that remains central to the club's ownership structure.
Her professional career, however, has developed almost entirely outside football.
Born in London on September 24, 1979, Elkann is the third child of Margherita Agnelli and Alain Elkann. She grew up between England, France and Brazil and has subsequently divided her time between Rome and Turin.
After studying at the American University of Paris, she worked for production companies in New York and London and was an assistant director to Bernardo Bertolucci. In 2009, she founded Caspian Films before helping establish the distribution company Good Films three years later alongside Francesco Melzi d’Eril, Luigi Musini and Lorenzo Mieli.
Elkann later moved into directing as well as producing. Her first feature film, Magari, was released in 2019 and earned her a David di Donatello nomination for best new director.
That background would make a potential move into the Juventus presidency a significant departure from her existing career, even though her family connection to the club is longstanding.
The idea has also prompted discussion among former Juventus players. Angelo Di Livio, speaking about the possibility of Elkann becoming president, said he did not know her personally and therefore did not want to assess her credentials.
“I've read it, but I don't know her and I can't give an opinion. But why not make the leap in quality and bring Del Piero back to the club? I struggle to understand it. He would be perfect. You would bring back incredible enthusiasm, as well as competence and class. I really can't understand it.”
The possibility of Elkann taking over from Ferrero remains an option rather than a confirmed decision, but her name has now become part of the discussion surrounding the future leadership of Juventus.